1. Introduction
This Privacy Policy explains how uses, stores, and discloses personal information when you access or use www.matchmirth.com (the “Website”) and related services.
We are committed to handling personal information in accordance with applicable privacy and consumer protection laws in Canada, the United States, and the European Economic Area (“EEA”), including the Personal Information Protection and Electronic Documents Act (“PIPEDA”), applicable United States privacy requirements, and the General Data Protection Regulation (“GDPR”) where applicable.
By accessing or using the Website, you acknowledge that you have read and understood this Privacy Policy.
2. Eligibility and Age Restriction
The Website and all related services are intended solely for individuals who are at least eighteen (18) years of age.
By accessing, registering for, or using the Website, you represent and confirm that:
you are at least eighteen (18) years old;
you possess the legal capacity to enter into binding agreements under applicable law; and
any payment method used in connection with the Website is lawfully authorised for your use.
Users under the age of eighteen (18) are not permitted to use the Website or submit personal information through the Website.
If we become aware that personal information has been submitted by an individual under the age of eighteen (18), we may suspend or terminate access and remove the relevant information where permitted by law.
3. Information We Collect
We may collect the following categories of information:
3.1 Information Provided Directly by You
full name;
billing address;
email address;
telephone number;
transaction-related details;
account information;
communications submitted through the Website.
3.2 Automatically Collected Information
When you access the Website, certain technical information may be collected automatically, including:
IP address;
browser type and language;
device information;
pages viewed and usage activity;
referring website addresses;
access times and dates;
cookie identifiers and similar technologies.
3.3 Cookies and Similar Technologies
The Website may use cookies and similar technologies to maintain functionality, analyse traffic patterns, and improve user experience.
You may modify browser settings to refuse or limit cookies. Certain features of the Website may not function properly if cookies are disabled.
4. Legal Basis for Processing
Where applicable under GDPR and related legislation, we process personal information on one or more of the following legal grounds:
performance of a contract;
compliance with legal obligations;
legitimate business interests;
user consent where required by law.
5. How We Use Personal Information
We may use personal information for the following purposes:
to provide and operate the Website;
to process transactions and maintain account records;
to respond to enquiries and customer communications;
to monitor usage and maintain Website functionality;
to detect unauthorised activity, misuse, or violations of applicable terms;
to comply with legal, regulatory, and tax obligations;
to maintain internal business records;
to enforce our policies and contractual rights.
We do not sell personal information to third parties.
6. Disclosure of Information
We may disclose personal information only where reasonably necessary, including:
to service providers assisting with Website operations, hosting, analytics, communications, or administrative support;
where disclosure is required by law, court order, or lawful governmental request;
to protect legal rights, property, or operational interests;
in connection with a corporate transaction, merger, restructuring, or transfer of assets, subject to applicable legal requirements.
All disclosures are conducted in accordance with applicable privacy laws.
7. International Data Transfers
As a business located in Canada serving customers in the United States and Europe, personal information may be processed or stored in jurisdictions outside a user’s country of residence.
Where cross-border transfers occur, we take commercially reasonable measures intended to maintain compliance with applicable legal obligations relating to personal information.
8. Data Retention
Personal information is retained only for as long as reasonably necessary for:
the purposes described in this Privacy Policy;
compliance with legal, accounting, tax, or regulatory obligations;
resolution of disputes;
enforcement of contractual arrangements.
When retention is no longer required, information may be deleted, anonymised, or securely archived in accordance with applicable law.
9. Data Protection Measures
We implement administrative, technical, and organisational measures intended to assist in protecting personal information against unauthorised access, disclosure, alteration, or destruction.
No method of electronic storage or internet transmission can be represented as entirely immune from operational risks or unauthorised interference.
10. Your Rights
Depending on applicable law and jurisdiction, users may have rights relating to their personal information, including:
the right to request access to personal information;
the right to request correction of inaccurate information;
the right to request deletion where legally applicable;
the right to object to or restrict certain processing activities;
the right to withdraw consent where processing is based on consent;
the right to request portability of certain personal information where required by law.
Requests relating to personal information may be submitted to:
Email: candycrush@matchmirth.com
We may require identity verification before responding to certain requests.
11. Third-Party Websites
The Website may contain links to external websites operated independently from MatchMirth.
We are not responsible for the privacy practices, content, or operational policies of third-party websites.
Users should review the applicable privacy policies of any external websites they access.
12. Compliance and Law Enforcement
We reserve the right to investigate suspected misuse of the Website and to disclose information where reasonably necessary to:
comply with applicable law;
respond to lawful requests from competent authorities;
enforce contractual rights and Website policies;
protect the operational integrity of the Website.
13. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes.
Updated versions will be published on the Website with a revised effective date.
Continued use of the Website following publication of an updated Privacy Policy constitutes acknowledgement of the revised terms.
14. Contact Information
For privacy-related enquiries, requests, or notices, please contact:
Email: candycrush@matchmirth.com